New VP of finance brings 'automotive industry, growth capital and financial leadership' to Digital Motors

More and more car sales are being completed online, not in a brick-and-mortar dealership.
More and more car sales are being completed online, not in a brick-and-mortar dealership. | Shutterstock

California-based online automotive sales platform, Digital Motors, named Troy Ford as its vice president of finance.

Ford recently became part of the online solution company, located in Irvine, that integrates the modern car-buying experience. He is now part of the team, which believes in bringing automotive retailing to a new level.

“As demand for online vehicle sales continues to expand, we are pleased to welcome Troy Ford as vice president of finance to our growing team of innovators,” Andy Hinrichs, CEO of Digital Motors, told KULR8.com. “Troy brings to the table a breadth of automotive industry, growth capital and financial leadership experience.”

Digital Motors’ new vice president said he is excited to be part of a company that revolutionizes the online retailing experience with a leadership that has a proven track record of providing value for the industry.

Ford was Superior Industries' former vice president of corporate finance. He has also held several roles in other industries, such as technology and financial firms like Sorenson Capital Partners, VMware and Wells Fargo Securities.

Ford earned his MBA from the Wharton School and his master’s in international studies at the University of Pennsylvania. He graduated from the University of Virginia’s McIntire School of Commerce with a Bachelor of Science in commerce.