BMW posts December and year-end sales results

BMW's December sales volume is attributable to its lineup of Sports Activity Vehicles.
BMW's December sales volume is attributable to its lineup of Sports Activity Vehicles. | File photo

BMW North America sold 311,014 units for 2018, which is 1.7 percent higher compared to its 2017 sales of 305,685. Its December 2018 sales of 34,357 increased 0.3 percent compared to its total sales of 34,253  for the same month in 2017.   

“We have seen the momentum building throughout 2018 and BMW in the U.S. starts the New Year with 14 straight months of sales increases and our best sales month ever for our U.S. built BMW X3 Sports Activity Vehicle,” BMW of North America President and CEO Bernhard Kuhnt said. “Our optimism for 2019 is based on solid facts including the continued strong sales of the 5 Series, with the 5 Series PHEV as the best-selling luxury plug-in hybrid vehicle in the U.S. Now, the all-new X5 is making a strong impact in its first two months in the market and we are looking forward to the arrival of the all-new X7, and the highly anticipated launch of the all-new 3 Series in the months ahead.”

The December 2018 sales volume is attributable to its lineup of Sports Activity Vehicles, which is 63 percent of the sales.

BMW Group Electrified Vehicle Sales

December 2018 sales for electric and plug-in hybrid electric vehicles ended at 2,774 units sold, which is 2.0 percent higher than the 2,720 in December 2017. BMW Group combined electrified vehicles sales for 2018 electrified vehicles went beyond 25,000 for the first time and increased 17.9 percent compared with the previous year.

MINI Brand Sales

MINI USA sales decreased by 39.3 percent from its 4,611 sold units in December 2017, as this year’s December figures are reported at 2,797. MINI USA’s 2018 total sales of 43,684 is a 7.3 percent decrease from its 2017 sales of 47,105. MINI Countryman sport-activity vehicle reports an increase of 18.2 percent in its 2018 total sales compared with last year’s 14,864 sales.

BMW Pre-Owned Vehicles

BMW Certified Pre-Owned sold 9,858 vehicles in December 2018, which is 14.9 percent lower than its sales in December 2017. BMW Pre-Owned also had a slight decrease in its figure with 21,388 vehicles sold, a 0.7 percent drop from December 2017.

MINI Pre-Owned Vehicles

In December 2018 MINI Certified Pre-Owned sold 988 vehicles, representing 16.8 percent growth from December 2017. Total MINI Pre-Owned 2018 sales grew by 4.9 percent compared with 2017.

With a decrease of 6.5 percent from December 2017, MINI Pre-Owned sold 2,461 vehicles in December 2018.

Table 1: New Vehicle Sales BMW of North America, LLC, December 2018




Dec-18

Dec-17

%


Total 2018

Total 2017

%

i3


356

672

-47%


6,117

6,276

-2.5%

i8


97

80

21%


772

488

58.2%

2 Series


718

1,188

-39.6%


9,208

11,737

-21.5%

3 Series


3,184

5,556

-42.7%


44,578

59,449

-25.0%

4 Series


1,916

3,411

-43.8%


31,379

39,634

-20.8%

5 Series


4,756

4,743

0.3%


43,937

40,658

8.1%

6 Series


330

369

-10.6%


3,762

3,355

12.1%

7 Series


983

1,107

-11.2%


8,271

9,276

-10.8%

8 Series


223

0

0.0%


223

0

0.0%

Z4


0

0

0.0%


4

502

-99.2%

X1


3,411

4,454

-23.4%


29,060

30,826

-5.7%

X2


1,454

0

0.0%


16,154

0

0.0%

BMW passenger cars


17,428

21,580

-19.20%


193,465

202,201

-4.3%

X3


8,511

4,283

98.7%


61,351

40,691

50.8%

X4


612

538

13.8%


4,323

5,198

-16.8%

X5


7,323

6,847

7.0%


45,013

50,815

-11.4%

X6


483

1,005

-51.9%


6,862

6,780

1.2%

BMW light trucks


16,929

12,673

33.60%


117,549

103,484

13.6%

BMW brand


34,357

34,253

0.3%


311,014

305,685

1.7%

Cooper /S Hardtop 2 Door


760

1,402

-45.8%


9,950

11,257

-11.6%

Cooper /S Hardtop 4 Door


448

828

-45.9%


6,450

7,724

-16.5%

Cooper /S Convertible


134

334

-59.9%


5,334

5,512

-3.2%

Cooper /S Clubman


277

506

-45.3%


4,385

7,739

-43.3%

Countryman


1,178

1,541

-23.6%


17,565

14,864

18.2%

Paceman


0

0

0.0%


0

9

-100.0%

MINI brand


2,797

4,611

-39.3%


43,684

47,105

-7.3%

  






















Table 2: Pre-Owned Vehicle Sales BMW of North America, LLC, December 2018




Dec
2018

Dec
2017

%


YTD
2018

YTD
2017

%

BMW CPO


9,858

11,589

-14.9%


123,291

135,864

-9.3%

BMW Total Pre-Owned


21,388

21,542

-0.7%


244,665

238,586

2.5%



MINI CPO


988

846

16.8%


13,539

10,922

24.0%

MINI Total Pre-Owned


2,461

2,631

-6.5%


31,867

30,381

4.9%