Lexus again named automotive partner for the Design Miami/ Fair

Lexus' LC Convertible Concept
Lexus' LC Convertible Concept | Photo courtesy of Lexus

For the second consecutive year, Lexus has been named the official automotive partner of the 2019 Design Miami/ Fair. 

Using an all-hybrid fleet, Lexus will transport the event’s VIP guests. Lexus will showcase its LC Convertible Concept as part of its first commissioned installation for Design Miami/ through an exhibition titled Sunshower. 

Additionally, in partnership with Whitewall Magazine, the Lexus Art Series: Art and Innovation will be part of this year’s fair for the fourth year in a row.

"With Lexus design, nothing is accidental, and we hope that sense of thoughtful design will be felt throughout the installation," Lexus International General Manager Brian Bolain said in a press release. "The design goal of the LC Convertible Concept is the expression of ultimate beauty, and we are proud to display it amid the context of such talented designers."

"Design Miami/ is pleased to have Lexus return as our official automotive partner and to celebrate the brand's commitment to innovation, beauty and sustainability," Design Miami/ Chief Executive Officer Jennifer Roberts said in the release. "Lexus' dedication to design excellence is unparalleled. With the Sunshower exhibition and the all-hybrid vehicle fleet, the Lexus presence will be felt throughout the fair in a way that feels organic to our mission as a global design forum."

The 2019 Design Miami/ event runs from Dec. 3 through Dec. 8.