J.D Power study reveals auto seat quality has improved

The J.D. Power 2019 U.S. Seat Quality and Satisfaction Study released Aug. 22 reveals auto seat quality continues to improve.

Measured by the number of problems experienced per 100 vehicles (PP100) during the first 90 days of ownership, a lower score means higher quality.

The study, which was based on responses from over 75,000 buyers and lessees of new 2019 model-year cars and light trucks registered in November-December 2018 and January-February 2019, shows a score of 6.3 seat-related PP100, signifying that this year’s seat quality is at its highest level since the survey was redesigned six years ago and shows an improvement of 3.2 PP100 over that period.

“It is particularly encouraging to see so many newly redesigned vehicles—and their seats—performing better than their previous iterations,” said Brent Gruber, senior director of Global Automotive Quality Practice at J.D. Power. “With every vehicle re-design comes the chance for seat upgrades and improvements based on consumer feedback. As quality and satisfaction levels continue to increase, it is clear the manufacturers are capitalizing on opportunities to upgrade and perfect their seats every chance they get.”

The study was conducted from February through May 2019.