With 13 locations throughout Maryland, Pennsylvania and Florida, Fitzgerald Auto Mall is a dealership that is hard to compete with.
Founded by Jack Fitzgerald in the late 1960s, the dealership has grown extensively and today employs more than 1,400 employees at its various locations.
Fitzgerald Auto Mall has remained competitive throughout the years, thanks to the Fitzway, a philosophy that the company created to represent what customers can expect from them. These points of pride for the auto dealership include honesty and respect, deal in good faith and attentive customer service. Pair these features with Lifetime Buyer Protection Plan and Best Price Guarantee and you have one of the finest in auto dealers.
In addition to the services and deals the group is known for, Fitzgerald is also a proud vendor of Zurich's F&I products, which include vehicle service contracts and Guaranteed Asset Protection, and are all provided in order to improve the customers' experiences.
"Specifically, the products are always offered to fix a problem or offer a solution to a challenge that the customer had, and always has to do with protecting their investment," Scott Addison of Fitzgerald Auto Mall told Mega Dealer News.
By carrying protection options for certain needs, such as tires, customers are able to receive great value on some would-be expensive fixes.
Addison believes that the service agreements offered by Fitzgerald have been integral in customer retention, as such plans offer customers with worry-free car ownership for a number of years.
"The service agreement helps a customer be more understanding when there is a failure," Addison said.
Fitzgerald runs a full range of services, which encompass all of the needs that today's driver requires: free rotation of tires with the purchase of a set of four, free check engine light inspections and more.
Addison said that car manufacturers often fail the customer when it comes to transparency and direct communication, which is where dealerships such as Fitzgerald's come into play.
Though there may be gaps in the manufacturer/client relations, Fitzgerald strives to maintain communication, honesty and clarity at all times with the customer.